Brian A. Hall

Brian A. Hall is a member of Traverse Legal, PLC and the managing partner of its Austin, Texas office, doing business as Hall Law. He has represented tech startups, enterprise Internet companies and brand owners throughout the world with their Intellectual Property and Internet Law issues, including such areas as digital advertising, privacy and social media.

Brian regularly advises clients on the acquisition of, enforcement of, and monetization of intellectual property, and he has extensive experience with countless transactions involving an entity’s business-critical IP. Brian has also litigated cases across the United States involving trademark, domain name, copyright, software trade secret, online defamation and privacy/personal rights issues.

He is a regular author and speaker on legal topics of particular interest to technology companies given his background as an IT Consultant with the global IT firm Accenture. Brian has been chosen by his peers as a Rising Star in Intellectual Property, as rated by SuperLawyers, for the years 2010-2016.

Brian has served as outside general counsel, including in-house in a secondment role, for Austin, Texas based WPEngine, Inc. from 2014-2015. He currently serves as outside general counsel to numerous entities, including Notley Ventures, as well as outsourced technology counsel to publicly traded and private, equity backed, companies alike. He regularly mentors and advises entities at all stages of the startup ecosystem.